Summary
Back when Facebook apps were at their peak, we created an interactive experience for Orange VOD to promote the Astérix et Obélix movie. This engaging quiz-based game invited users to answer seven themed questions to determine which character from the legendary Gaulish universe they resembled most.
At the end of the experience, users had the opportunity to enter a giveaway for exclusive Astérix et Obélix goodies, with winners selected by a random draw. Designed to drive engagement and brand interaction, the app seamlessly blended entertainment with promotional incentives, making it a fun and memorable campaign for movie fans.
Project Requirement
- Quiz Mechanics – A 7-question personality quiz to match users with an Astérix et Obélix character.
- User Registration – A form to collect participant details for giveaway entry.
- Giveaway System – A random draw to select winners at the end of the campaign.
- Facebook Integration – Seamless app experience within Facebook, including sharing and user engagement features.
Client:
ORANGE VOD
Start:
FEV 1, 2013
Ending:
APR 30, 2013
Share:
