For the Orange VOD release of La Planète des Singes : L’Affrontement, we created an interactive video-based quiz on Facebook. Players watched a short 20-second video and had to make a choice based on what they saw.
Depending on their answers, they were assigned to a faction (Humans, Apes, etc.). After completing a series of questions, participants could register for a chance to win exclusive La Planète des Singes goodies. This immersive experience engaged fans by putting them in the heart of the film’s conflict.
The previous website was outdated and not reflecting the quality of the business, this fresh new look is more up to it’s standards.