For the Orange VOD release of Le Hobbit : La Bataille des Cinq Armées, we created an interactive quiz challenge on Facebook. From April 22 to May 4, 2015, a new question was revealed every three days, testing players on their knowledge of the film.
Participants received instant feedback after answering, immediately knowing whether they had won a prize. Among the rewards, the grand prize was an iPad Air 2, making this campaign both engaging and highly rewarding for fans.
The previous website was outdated and not reflecting the quality of the business, this fresh new look is more up to it’s standards.