For the Orange VOD release of Prometheus, we designed an interactive spot-the-difference challenge on Facebook. Players were shown two nearly identical images and had to identify and enter the exact grid positions of the differences.
Once all differences were correctly located, users could register for a chance to win exclusive Prometheus-themed goodies. This engaging campaign encouraged attention to detail while promoting the film in an interactive way.
The previous website was outdated and not reflecting the quality of the business, this fresh new look is more up to it’s standards.