Archive 2012 to 2016DesignFacebook App

La Planète des Singes

For the Orange VOD release of La Planète des Singes: L’Affrontement, we created an interactive video-based quiz on Facebook. Players watched a short 20-second video and had to make a choice based on what they saw.

Depending on their answers, they were assigned to a faction (Humans, Apes, etc.). After completing a series of questions, participants could register for a chance to win exclusive La Planète des Singes goodies. This immersive experience engaged fans by putting them in the heart of the film’s conflict.

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This is an archived campaign.

It documents historical work and does not reflect what Okzea builds today.

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La Planète des Singes

For the Orange VOD release of La Planète des Singes: L'Affrontement, we built a video-based quiz where a 20-second clip prompted a choice that assigned the player to a faction — Humans, Apes, or others.

The faction mechanic added a social layer to the campaign: players compared their results and the competitive dynamic between groups drove sharing beyond what a simple quiz could achieve.

Project details

Project Requirement

  • Video-Based Quiz – Players watched a 20-second video and made a choice based on its content.
  • Faction Assignment – Answers determined whether the player was placed in a group (Humans, Apes, etc.).
  • User Registration – A system to track participants after completing the quiz.
  • Prize Management – Selection and distribution of La Planète des Singes goodies to winners.

What This Project Shows

Participation data for this campaign is not available in our archives, so no performance figures are claimed here. What the project shows is a video driven question flow whose answers were scored to assign each player to a faction.

  • Twenty second video sequence driving the question flow
  • Answer scoring that assigned each player to a faction
  • Participant records and goodie fulfilment handled from the campaign back office