For the Orange VOD release of La Planète des Singes: L’Affrontement, we created an interactive video-based quiz on Facebook. Players watched a short 20-second video and had to make a choice based on what they saw.
Depending on their answers, they were assigned to a faction (Humans, Apes, etc.). After completing a series of questions, participants could register for a chance to win exclusive La Planète des Singes goodies. This immersive experience engaged fans by putting them in the heart of the film’s conflict.
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For the Orange VOD release of La Planète des Singes: L'Affrontement, we built a video-based quiz where a 20-second clip prompted a choice that assigned the player to a faction — Humans, Apes, or others.
The faction mechanic added a social layer to the campaign: players compared their results and the competitive dynamic between groups drove sharing beyond what a simple quiz could achieve.
Project details
The previous website was outdated and not reflecting the quality of the business, this fresh new look is more up to it’s standards.
