For the Orange VOD release of Le Hobbit: La Bataille des Cinq Armées, we created an interactive quiz challenge on Facebook. From April 22 to May 4, 2015, a new question was revealed every three days, testing players on their knowledge of the film.
Participants received instant feedback after answering, immediately knowing whether they had won a prize. Among the rewards, the grand prize was an iPad Air 2, making this campaign both engaging and highly rewarding for fans.
View project details
For the Orange VOD release of Le Hobbit: La Bataille des Cinq Armées, we created a timed quiz that released a new question every three days over two weeks. The instant-win mechanic gave players immediate feedback, with an iPad Air 2 as the grand prize.
Spacing the questions over time kept users returning to the campaign rather than engaging once and leaving, which made it one of the higher-retention formats in the Orange VOD series.
Project details
The previous website was outdated and not reflecting the quality of the business, this fresh new look is more up to it’s standards.
