For the Orange VOD release of The Amazing Spider-Man, we designed an interactive spot-the-difference game on Facebook. Each day for a week, users were presented with a new pair of images and had to find the differences to participate.
To increase engagement, participants needed to like the Orange VOD Facebook page to access the game. They could also register daily, earning more chances to win exclusive Spider-Man-themed goodies, with winners selected through a random draw. This campaign effectively combined entertainment with brand promotion, keeping users engaged throughout the contest period.
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Project details
The previous website was outdated and not reflecting the quality of the business, this fresh new look is more up to it’s standards.
The previous website was outdated and not reflecting the quality of the business, this fresh new look is more up to it’s standards.
